Police sunglasses campaign raises funds for community outreach programs
Starting on June 15th, the Vancouver Police Foundation will launch its 2015 Kops’ Shades for Kids Campaign. Back by popular demand, the Campaign allows the public to support VPD’s youth at-risk community outreach work via iconic, mirrored aviator sunglasses – a signature look inherently tied to police. The Campaign also seeks to strengthen the link between the Vancouver Police Department (VPD) and the community it serves.
Originally introduced in the summer of 2013, the Campaign has raised over $318,000 for Vancouver Police crime prevention projects and early intervention community outreach programs.
London Drugs is the official retail partner of the campaign, selling the glasses in all of their Vancouver retails stores. 100% of the proceeds will be donated back to the VPF. For more information on the campaign, visit http://www.vancouverpolicefoundation.org/shades/
The VPD Aviator Sunglasses cost $20 each and are available at all Lower Mainland London Drugs locations, Community Policing Centres and on the Vancouver Police Foundation website.
Warning; wearing sunglasses supports the cops, but it doesn’t make you one. Get your police glasses and help us build a safer community.
For more information or interviews, please contact:
VPF Executive Director
Media Relations Officer
Vancouver Police Department
604-802-2733 | @CynnamonS